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Jun 30, 2022 · Come July 19, PBS Kids is launching its biggest logo redesign in more than 20 years. Notably, the logo’s mascot—a lime green boy named Dash (who, if you think about it, is old enough at this ...
Jul 3, 2022 · It's the end of an era for PBS Kids as their logo is changing, along with getting a rebrand in how they present their TV channel. The new PBS Kids logo embra...
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PBS Kids was launched in 1993 as an initiative of its own Ready to Learn project, open to facilitate access to educational programs for children from low-income families. In 1994, the authors combined the programs into a PTV block and added a new P-Pals badge. It collected animated characters in PBS network logos, representing educational materials...
When Lippincott found that viewers would recognize PBS Kids from typography, they decided to work on that aspect. As a result, the name of the TV channel became the main and only element of the logo, apart from the round base. To improve its readability, the designers enlarged the letters. In doing so, they retained the original bold font known as ...
Why did PBS KIDS change their logo?
The brand updated its logo to remain fresh and relevant as digital media evolves. They introduced a new logo to keep up with current trends and appeal to young viewers and their parents. The update aims to ensure the brand looks consistent across all media platforms. Because kids use different devices, a consistent look helps people recognize and feel brand loyalty. The new logo is more fun and attractive, with bright colors and a simple design that will catch the attention of both children a...
What does PBS KIDS stand for?
This is the children’s programming section of the Public Broadcasting Service (PBS) in the United States, intended for children aged 2 to 8 years. The project aims to provide educational content through TV shows, online platforms, and multimedia applications to support early learning. The brand’s content helps children develop important life skills such as literacy, math, and social-emotional skills in a fun and engaging way. It is known for its quality content, which parents trust, with stor...
Who designed the PBS KIDS logo?
Chris Pullman and Gene Maccles designed the original logo. Richard McGuire, known for his work at The New Yorker, and Bob Shea did the latest update. Chank Co. created the fonts for this logo. This team effort combined unique styles and skills to create a logo that looks good and fits well with the brand’s focus on educating young viewers. The new design retains the fun and lively feel of the original while adding a modern twist that reflects the brand’s goals.
Jun 30, 2022 · PBS KIDS, the #1 educational media brand for children, announced today a comprehensive update to its logo for the first time in two decades. The new logo, set to debut on July 19, builds on ...
From left: previous logo, new logo [Images: PBS]Come July 19, PBS Kids is launching its biggest logo redesign in more than 20 years. In his place will be the bubbly words PBS Kids. Previous logos [Image: PBS]But this functional decision wasn’t the only logic driving PBS’s development process. Building on similar character shapes that PBS Kids already uses, designers created a whole kit of ...
What they learned during those [focus group] interviews was that children weren’t as wedded to seeing another child’s face in the logo as you might think. In fact, these conversations revealed that the typography of “PBS Kids” was the most recognizable piece of the brand (even for children who haven’t yet learned to read). 13.
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Jul 5, 2022 · July 5, 2022. For the first time in two decades, PBS KIDS has refreshed its logo and created new mascot characters in order to be more accessible and inclusive and meet the needs of the modern ...