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  1. Jun 11, 2020 · Black-owned makeup brands have great options for everyone. Ahead, shop the top-rated eyeshadow palettes, lipsticks, and foundations from these brands.

    • Fenty Beauty
    • Shani Darden Skin Care
    • Briogeo
    • Pat McGrath Labs
    • Oui The People
    • Piper Wai
    • Pattern
    • KNC Beauty
    • Plant Apothecary
    • Hyper Skin

    The history of foundation can essentially be divided into two eras: pre-Fenty and post-Fenty. That’s how influential Rihanna’sPro Filt’r was with its whopping 40 shades (it has since expanded to 50 and is available in a hydrating version as well as a new pressed powder). Before its launch in 2017, it wasn’t unusual to see brands offering a measly e...

    Jessica Alba, Kelly Rowland and Shay Mitchell have all praised Shani Darden’s skin-transforming ways. The backup dancer turned facialist to the stars is a veritable glow whisperer with a knack for making complexions clearer, smoother and more radiant. Part of her magic is her special, easy-to-tolerate retinol serum. For years, it was the only produ...

    Nancy Twine left a successful career in finance after she noticed a gap in the clean hair space. She started whipping up her own concoctions in her New York City apartment and eventually partnered with a natural chemist to devise a line of texture-specific products. Flash-forward to today and Briogeo has amassed fans the world over with its clean, ...

    Few makeup artists have been as influential as Pat McGrath. Nicknamed the “Mother” of makeup, McGrath has worked with every major designer, photographer and model in the business and even masterminded Dior’s iconic DiorShow mascara. So when she teased the launch of an imminent makeup line back in 2015, the beauty world went nuts and rightly so. Eve...

    Karen Young first made waves when she launched a glistening rose gold safety razorto prevent razor burn and ingrown hairs. Unlike its disposable counterparts, the luxurious, indestructible razor (seriously, it lasts a lifetime) made shaving more enjoyable but also provided a more sustainable (2 billion plastic razors end up in landfills every year)...

    If you’ve ever attempted to make the switch to natural deodorant, you know that not all formulas are created equal. Put plainly, a lot of them just don’t work and will leave you smelling very bad. Like keeping your coat on so people don’t smell you kind of bad. Not the case with Piper Wai. The brand’s naturally powered deodorant was the first alumi...

    Actor and all around legend Tracee Ellis Ross set out to create a different kind of textured hair brand. One not about “taming” or “controlling” curls and coils, but about celebrating them and enhancing them. Pattern caters to a demographic that’s been largely underserved by mass retailers. Thanks to its affordable price point and presence in Ulta ...

    Kristen Noel Crawley first came across lip masks during a trip to Tokyo. She loved the concept but hated the fact that most were filled with dubious ingredients and tasted awful. So she decided to develop a cleaner, all-natural version. It took two years but the pink jelly-like mask found itself on a plethora of famous mouths including that of Emma...

    Let’s hear it for body washes that aren’t basic. Plant Apothecary is elevating the shower game and making mornings brighter thanks to its certified organic formulas, uplifting scents and delightful packaging. Everything is clean, vegan, cruelty-free and good for the planet. And though the brand is best known for its body care products, it’s also ma...

    Desiree Verdejo knows skincare. She owned a beauty boutique in Harlem, New York, and curated the crème de la crème of cosmetics. And yet, when she found herself at grips with hormonal acne and stubborn hyperpigmentation, she couldn’t find anything targeting her concerns. Disappointed by the industry’s lack of diversity, she decided to come up with ...

    • Katherine Lalancette
  2. Aug 12, 2024 · According to a recent report by McKinsey & Co., Black consumers spent $6.6 billion on beauty products in 2021, 11 percent of the total $60 billion beauty industry. I’m sure you would agree that Black owned beauty brands should be getting these coins. Here are a just few.

  3. 17 Black-Owned Makeup Brands to Support Now and Always. Story by Darian Symoné Harvin, Sarah Han • 1y. 1 / 18 ©Wesley Hall for Allure / Courtesy of brands

    • Demosea’ This Black woman-owned brand provides hydrating oils, indulgent bath salts and more to keep skin hydrated and moisturized.
    • Oyin Handmade. Oyin’s must-try products include conditioners that leave your hair moist and frizz-free and provide ultimate shine.
    • Uniqurl. There’s a reason why Uniqurl’s four-in-one styler continues to sell out: It’s rich, hydrating and super moisturizing. Advertisement.
    • Coloured Rain. This brand has a full range of products, but the bold colors and quality pigments of its bestselling eyeshadow palettes will have you reaching for them time and again.
  4. Feb 7, 2023 · Black-owned makeup brands are doing what the cosmetic industry has refused to do for decades — honor and acknowledge Black culture, Black communities, and the beauty and skincare needs of Black ...

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  6. Mar 11, 2021 · A list of 160 Back-owned beauty brands—from skincare, makeup, hair, nails and more—that you should know, love, and support today and forever. Search The New C-Suite

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