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Sep 28, 2023 · Sales objections almost always fall into 1 of 6 categories: Price. Competitor/Relationship. Time/Resources. Timing. Product/Value. Dragging their feet. Within these categories, there are various sales objections that are specific to your prospect’s business or current situation.
- Leslie Ye
- "It's too expensive." Price objections are the most common type of objection and are even voiced by prospects who have every intention of buying. Beware — the moment you start focusing on price as a selling point, you reduce yourself to a transactional middleman.
- "There's no money." It could be that your prospect's business simply isn't big enough or generating enough cash right now to afford a product like yours.
- "We don't have any budget left this year." A variation of the "no money" objection, what your prospect's telling you here is that they're having cash flow issues.
- "We need to use that budget somewhere else." Prospects sometimes try to earmark resources for other uses. It's your job to make your product/service a priority that deserves budget allocation now.
- Kyle Parrish
- We're not interested. Ah, the “we’re not interested” objection. This is a common one, but it’s not necessarily a bad thing. Just because they’re not interested now doesn’t mean they never will be.
- We're too busy. Don’t allow yourself to be brushed off, even if they are legitimately busy. Instead, take it one step further and ask them when would be a better time to call back.
- We're not sure what we need. This is an opportunity to learn more about the prospect’s needs. By asking follow-up questions, you can get an adequate understanding of their requirements and see if your product is a good fit for them.
- We don't have the budget for that. Budget is always a tricky subject, but everyone has one. This objection is common, but it’s not always accurate. There are ways to work around budget constraints, and you should explore those options with the prospect.
Jun 17, 2024 · A sales objection is when a lead tells you why they won’t buy from you. Common objections are lack of need, trust, budget, or decision-making power. Sales reps often view this as a rejection. However, it’s an opportunity to learn more about your customers and meet their reservations with well-thought-out rebuttals.
Apr 25, 2024 · Common sales objections might relate to the price, relevance, urgency, or credibility of the offer. Effectively handling sales objections requires understanding the types of sales objections, such as those based on price or features, and addressing them with informed responses and reassurances.
Jan 10, 2023 · Read our article to learn the most common sales objections and how to handle each one with effective sales rebuttals examples.
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Objections: Price & Budget. 1. “It’s too expensive.” (Most common objection!) Response: Acknowledge the concern and focus on value. Explain how your product or service will save them money in the long run, increase efficiency, or generate new revenue streams.