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  1. Jan 31, 2024 · New insights into why we forget names. Samantha Deffler, a cognitive scientist at Rollins College, in Winter Park, Florida., surveyed 1,700 men and women of various ages and found people often ...

  2. Jan 16, 2017 · A lot of people mix up children's names or friends' names, but Deffler is a cognitive scientist at Rollins College, in Winter Park, Fla., and she wanted to find out why it happens. So she, and her ...

    • Michelle Trudeau
  3. Jan 17, 2017 · The cross-race effect, as psychologists call it, occurs when the aforementioned brain folder is one categorized by race. Thus, people will sometimes confuse, say, two Asian people with each other ...

  4. Name blending, meshing, or melding is the practice of combining two existing names to form a new name. [1] It is most commonly performed upon marriage. According to Western tradition, the wife normally adopts the husband's surname upon marriage. Name blending is an alternative practice that attempts to assign equal cultural value to each ...

    • We Confuse Names That Have Similar Beginnings and Endings
    • We Tend to Confuse Names with Similar Vowel Placement
    • We Confuse People Based on Their Group

    Studies find that people tend to confuse names that have similar beginnings and ends (which is why I'm often called "Melissa" instead of "Marissa"). This can also happen when names have a different structure but a similar ending, like the "y" at the end of "Ashley" and "Amy." For example, according to results from a survey published in PLOS One, pa...

    Phonetic similarities play a role in our confusion of people's names. For example, names that have similar vowel placements(like "Tom" and "Todd") are easy to confuse. These moments are literal "slips of the lip" where you're used to using the name regularly or in the same situation, and because they sound similar, you slip up and revert to what's ...

    This is probably the biggest revelation from Rubin's recent study: Apparently there is a connection between calling someone by the wrong name and what's happening in our heads. Basically, when we remember people, we categorize them in different relationships in our mental storage space — we all have a "family" group, a "close friends" group, a "roo...

    • Marissa Higgins
  5. Dec 20, 2018 · This is why you mix up your kids’ names, according to science. It's because of the way our brains store information. By LJ Kunkel December 20, 2018. We’ve all done it. In a moment of multitasking, like putting away groceries, wrangling a toddler, and trying to plan dinner (or even just a brainless moment when you’re not really doing ...

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  7. People in the same relationship category can end up being called by each other's names— a kind of filing error, not a cognitive disorder. In an especially tight category, like family members, scrambling names is probably more common. You may even hear family members addressed by the name of the family dog— because he is part of the family ...

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