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Jan 16, 2023 · BookTok started as a hashtag on TikTok by a group of book lovers, and it quickly became a massive trend. Now, it is one of the world’s biggest social media communities for books. BookTok has over 29.1 billion views, and many big box retailers like Barnes & Noble have dedicated sections to the BookTok community.
BookTok is a subcommunity on the app TikTok that focuses on books and literature. Creators make videos reviewing, discussing, and joking about the books they read. These books range in genre, but many creators tend to focus on young adult fiction, young adult fantasy, and romance. [1]
Jul 3, 2022 · Barnes and Noble has tables set up specifically for Booktok famous books. Once a book gains popularity and momentum on the app, it can garner major publicity for the book and author. An example of an author’s work going viral on TikTok is Colleen Hoover, who is now verified on the app and has close to 1 million followers. An author who puts ...
Oct 21, 2021 · Businesses have jumped on the bandwagon to use TikTok as a marketing tool, so it was just a matter of time before BookTok emerged as a marketing tool for publishers. In other cases, young book lovers have become BookTok influencers as an outgrowth of their passion for books and all things bookish, rather than by design.
BookTok is the niche side of the social media platform where readers recommend, review and theorize about their favorite books, authors and genres.
Aug 25, 2024 · Many BookTok creators have absolutely massive followings, with hundreds of thousands or even millions of followers. BookTok has over 200 billion views as of the end of 2023. This sudden popularity has made a big impact on the book market, and getting your book covered by a prominent BookTok creator is a surefire way to make it onto bestseller ...
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Dec 18, 2023 · Just as BookTok is a subsection of the broader TikTok app, there are even more niche sides of BookTok. To find topics, try searching some of these key terms based on your preferences: Horror BookTok.
