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  2. Oct 24, 2023 · Cognitive dissonance theory, proposed by Leon Festinger, posits that individuals experience discomfort when holding conflicting beliefs or attitudes. This discomfort motivates them to reduce the inconsistency.

  3. Nov 7, 2022 · Cognitive dissonance is the mental discomfort that results from holding two conflicting beliefs, values, or attitudes. People tend to seek consistency in their attitudes and perceptions, so this conflict causes unpleasant feelings of unease or discomfort.

  4. Cognitive dissonance theory proposes that people seek psychological consistency between their expectations of life and the existential reality of the world. To function by that expectation of existential consistency, people continually reduce their cognitive dissonance in order to align their cognitions (perceptions of the world) with their ...

  5. Cognitive dissonance is the mental discomfort that results from an inner conflict, leading to an alteration of one of the cognitive processes or behaviors to reduce the discomfort. Learn about the theory, experiments, and examples of cognitive dissonance in various domains of life.

  6. As presented by Festinger in 1957, dissonance theory began by postulating that pairs of cognitions (elements of knowledge) can be relevant or irrelevant to one another.

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  7. Feb 28, 2020 · Learn about cognitive dissonance, how psychologist Leon Festinger developed the theory, and how reducing dissonance can alter behaviors and attitudes.

  8. Jan 15, 2024 · Cognitive dissonance is a psychological phenomenon that occurs when a person holds two contradictory beliefs at the same time. Read on to learn more about cognitive...

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