Search results
tools4literature.weebly.com
- Metaphor involves the perception of similarities or correspondences between unlike entities and processes, so that one can experience, think and communicate about one thing in terms of another – lives as journeys, minds as machines, emotions as external forces, and so on.
www.cambridge.org/core/books/cambridge-handbook-of-discourse-studies/metaphor-metonymy-and-framing-in-discourse/46A7B23D37F50C619DB5BF55AE74FCA4
It is known to help people understand complex topics, communicate efficiently, and influence others. In this paper, we provide a review of the literature on the utility of metaphor, describing key findings and controversies while underscoring recent experimental and theoretical advances.
- PDF
Metaphor is pervasive in everyday communication. It is known...
- Read The Full Text
Metaphor is pervasive in everyday communication. It is known...
- PDF
We begin with a brief introduction to metaphor, including claims about the role of cognition in metaphor use and understanding. We then discuss new research on the persuasive power of metaphor and go on to outline some of the cognitive, affective, and social forces that moderate the influence of metaphor on decision making.
There are currently four main cognitive models of metaphor comprehension: juxtaposition, category-transfer, feature-matching, and structural alignment. Structural alignment deals best with the widest range of examples; but it still fails to account for the complexity and richness of fairly novel, poetic metaphors. 1.
- 211KB
- 17
May 9, 2019 · We begin with a brief introduction to metaphor and offer a critical assessment of the claim that conventional metaphors in language reflect underlying conceptual representations and processing,...
It is known to help people understand complex topics, communicate efficiently, and influence others. In this paper, we provide a review of the literature on the utility of metaphor, describing key findings and controversies while underscoring recent experimental and theoretical advances.
The present paper deals with metaphor, which is a major player in human cognition and communication. The study first provides an overview of contemporary metaphor theories. Then it describes metaphor identification and processing procedures that are widely used in modern investigations.
People also ask
What is metaphor in communication and cognition?
Is metaphor useful in everyday communication?
What are the cognitive models of metaphor comprehension?
Do metaphors have a cognitive significance?
What is metaphor theory?
Why is metaphor important?
This book collects virtually all research perspectives on metaphor in the field of cognitive linguistics. Moreover, it presents a comprehensive range of research methods for metaphor including qualitative and quantitative methods and the combination of the two.
