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private placement

noun
- 1. a sale of stocks, bonds, or securities directly to a private investor, rather than as part of a public offering: "the company has raised over £44 million in private placements"
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Private placement
Direct offering of securities to a limited number of sophisticated institutional investors
sec.gov
Private placement is a funding round of securities which are sold not through a public offering, but rather through a private offering, mostly to a small number of chosen investors. Generally, these investors include friends and family, accredited investors, and institutional investors. Wikipedia
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