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  1. Dictionary
    surge pricing

    noun

    • 1. the practice of charging more for a product or service during periods when it is in high demand: "surge pricing can take effect during rush hour"
  2. Aug 30, 2021 · Surge pricing is a dynamic pricing strategy used by Uber that increases prices when rider demand exceeds driver supply. It’s designed to balance demand and supply by encouraging more drivers to enter high-demand areas, ensuring the reliability of the service.

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  3. Sep 15, 2023 · In the period that surge pricing has been in operation in the airline and hotel industry since the 1980s, prices have largely declined with the rise of low-cost airlines and budget hotels and ...

    • Philip Georgiadis
  4. Mar 22, 2024 · Uber's "surge pricing" may be the best-known example, but dynamic pricing models are actually far more common than most think and are used every day by household brands like Alaska Airlines ...

  5. How are surge prices calculated? When prices are surging, a multiplier to standard rates, an additional surge amount, or an upfront fare including the surge amount will be shown on your offer card. This will vary depending on your city. Uber’s service fee percentage does not change during surge pricing. Because rates are updated based on the ...

  6. Feb 28, 2024 · Surge pricing is a dynamic pricing strategy that adjusts prices in real time based on supply and demand. Learn how it works, why companies use it, and what are the pros and cons for consumers and providers.

  7. Aug 9, 2024 · Surge pricing is a strategy used by companies to automatically raise prices when demand for a product or service is high and supply is low.

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  9. Dynamic pricing is the term used to describe businesses adjusting their prices according to demand. It essentially means you could end up paying more during busier periods and less when demand eases. Most of these companies say they use customer data and artificial intelligence (AI) to monitor demand and determine when prices should rise.

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