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Jun 27, 2022 · Marc Benioff bucks the stereotype of the growth-at-all-costs obsessed tech founder. Since starting the company he has committed 1% of its equity to philanthropic work. He has consistently tackled gender pay disparity – in an industry known to have some serious challenges in terms of diversity and inclusion. He has also created a strong sense ...
- Understand The CORE Strategy Process
- Build Your Toolkit
- Develop A Skill in Understanding Drivers
- Be Curious
- Practice Visual Strategy
- Connect Challenges and Opportunities with Commercial Outcomes
There are thousands of books on developing strategy. And there are thousands of strategic models. However, there is an essential process that is core to any strategic work, and that is: 1. gathering inputs and data 2. analysing this information 3. exploring possible futures 4. identifying (and evaluating) options for action 5. putting in place a pl...
Every strategist has acquired their own toolkit over the years. Mine blends strong strategic process with design thinking and collaborating with teams. This just happens be very well suited to the rapid growth of online opportunities and challenges faced by many businesses. I draw upon various methods as part of this toolkit (market analysis, exper...
Every strategy starts with a question. What market should we enter? Is this idea commercially viable? What would happen if we didn’t launch this product? Sometimes you will be the one responsible for asking these questions. Sometimes people will come to you with a question, and you will help them to understand what their question involves. Because ...
Strategists take pleasure in solving problems and exploring opportunities. They are curious at heart. And if they’re not curious to begin with, they train themselves to be. I would not say I am naturally curious. But over the years I’ve learnt to enjoy being curious. I’ve learnt a great deal because of that simple word. When teams say they need to ...
Strategy is about helping people visualise possible futures for action, based on the evidence they have at hand today. Because the future is intangible (ie. it cannot be held in our hands like the present, or seen like a photograph shows us the past), any way we can help others picture the future will benefit strategy. Visual strategy is an essenti...
Learning all of the skills above will make you a good strategist. I’ve known many good strategists that posses these skills. If you wish to become a strategist in business, this last lesson is what makes a top strategist. Any challenge or opportunity can be linked to a commercial outcome. If you can connect questions with commercial outcomes (wheth...
Jun 7, 2019 · As it turns out, with less elements you miss out on some important parts, and adding more makes it unnecessarily complex. In brief, they comprise the following: Value Proposition: What products ...
Jan 30, 2018 · When there is a discussion around the talent in the company, one of the things that always comes up is whether someone is strategic or not. You know how it is.
May 24, 2015 · A good strategist will be able to take the above, though, and frame it in unconventional and contrarian thinking.
- Henry Innis
Jul 2, 2019 · What makes a good strategist is the ability to inspire clients and the creative department. A good strategist is three things: confident, simplifies complex problems and makes the familiar ...
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Aug 2, 2022 · A good strategy should: Summarise the outputs of upfront research / situational analysis, as well as the sources and methods used to work out what’s going on with the brand. Demonstrate an ...