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    • Overview
    • 1971–1976
    • 1976–1990
    • 1990–2005

    This page only shows primary logo variants.

    For other related logos and images, see:

    Viacom began as CBS Television Film Sales in 1952, was renamed as CBS Films in 1958 and renamed again as CBS Enterprises Inc. in 1968. It would later be renamed as Viacom in 1970 and spun off the following year. This logo uses the Peignot font (the same font used on The Mary Tyler Moore Show, which was ironically syndicated by them at the time) and...

    It started out as the unofficially named "V of Doom," a "V" symbol that zoomed in, until 1986, when it was changed to the V of Steel until 1990.

    On January 1, 1990, for the first time in 13 years, the stylized "V" symbol was retired in favor of a new logo. The logo was nicknamed the "Wigga Wigga" logo. The logo was designed by design firm Chermayeff & Geismar, of which has also designed for NBC, PBS, Showtime, Univision, WGBH, & Screen Gems, among others. It was used for the Paramount Pictures logo's byline until 2010, even after the logo for the new Viacom was introduced.

    On December 31, 2005, Viacom split into two companies: the second Viacom and CBS Corporation. The original Viacom was folded into CBS Paramount Television (now CBS Studios), but its logo can still be seen during reruns of classic shows. CBS now owns any and all copyrights and distribution rights to any programming from Viacom Productions via CBS Studios Productions, LLC, a holding company between CBS Media Ventures and Paramount Television Studios. The original Viacom went defunct on December 31, 2005.

  2. On January 1, 1990, Viacom changed its logo for the first time in 14 years as part of a reorganization of the company and Viacom Pictures was also formed.

  3. On December 4, 2019, Viacom and CBS remerged into ViacomCBS. Logo (October 11-November 22, 2017) Visuals: Just the name "VIACOM" in the 2006 font appearing letter-by-letter as the letters rapidly change between various letters in a more normal-looking font.

  4. Feb 6, 2021 · Viacom was split into the second CBS Corporation and Viacom incarnations, and ceased operations in 2006. The spin-off was structured so that CBS Corporation would be the legal successor to the...

    • 7 min
    • 3.1K
    • KadenMedia
  5. On December 31 of that year, Viacom was reincorporated as "CBS Corporation", ceasing to exist officially. A "new" Viacom was established on the same day, as the holding company for Paramount Pictures, the MTV Networks, BET Networks, and their non-television firms.

  6. Viacom Enterprises was the television distribution division of the CBS Television Network, formed in 1952 as CBS Television Film Sales, later renamed to CBS ...

    • 12 min
    • 11.9K
    • CP1973 Productions
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