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Dec 16, 2019 · Forty-one companies spent more than $1 billion on advertising in 2017. Ad spending for the top 200 companies increased by 1.1% from 2016 to 2017, the slowest growth since the Recession. According to AdAge research, Geico, a subsidiary of Berkshire Hathaway, is the most advertised brand, with $1.4 billion in measured media ad spending.
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- Comcast Corp. – $ 5.75 billion. Finally, at the top of the list is Comcast, with a 30% lead over second place. One of the reasons for this is that Comcast owns a huge number of brands.
- Procter & Gamble – $4.39 billion. If you’ve been in marketing for a while, you’re probably familiar with the name Procter & Gamble, though most consumers aren’t.
- AT&T – $3.52 billion. Telecommunications is a cutthroat industry, if the share of ad spend is any sign. AT&T is no exception, running billions of dollars of ads for their phone, cable, and Internet plans.
- Amazon – $3.38 billion. After Alphabet/Google, Amazon is the only other tech company to place in the top ten in ad spending. There large spending makes sense, as they invest a lot in ads during the holiday season like most other retailers.
Nov 14, 2023 · When it comes to the highest advertising spenders in the media industry, the top 10 list is dominated by news organizations. Conservative network Fox News came in first, followed by two national newspapers: The Wall Street Journal and The Washington Post. But those weren’t the only big names on the list.
Oct 23, 2023 · L’Oréal, the French cosmetics and personal care products marketer, moved up a spot to rank second in the top 100 with 2022 ad and promotion spending of $12.7 billion, up 1.4%. Alibaba dropped ...
May 6, 2024 · Premium Statistic Advertising spending in Latin America 2014-2023 ... Interpublic Group of Companies, Inc.'s revenue from 2006 to 2023 (in billion U.S. dollars)
Oct 23, 2023 · That company last year spent more than $7 billion on advertising and promotion—up from just $17 million back in 2016. Ad Age World’s Largest Advertisers 2023 Ad spending, rankings and analysis ...
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Sep 10, 2024 · Get in touch with us now. , Sep 10, 2024. In 2022, Amazon was the largest advertiser in the United States, with advertising investments reaching around 13.5 billion U.S. dollars. Other prominent ...
