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Production problems
- As 1978 started, Atari was having trouble on several fronts. While the VCS had sold well during Christmas 1977 (upwards of 350,000 - 400,000 units), sales were stunted because of production problems that had the VCS units delivered late to retailers, resulting in a $25 million dollar loss for the period. vi
www.gamedeveloper.com/business/atari-the-golden-years----a-history-1978-1981Atari: The Golden Years -- A History, 1978-1981 - Game Developer
Dec 10, 2019 · Atari was on top of the world in 1982, so much so that the movie Blade Runner featured it as a dominant company in 2049. But it fell hard and fast, and several times. Here’s why Atari failed and didn’t maintain world dominance for 80 years like we once expected.
Aug 21, 2008 · Instead of celebrating the successful launch of the VCS in 1978, Atari was lamenting missed opportunities and mistakes that held sales back.
Mar 26, 2024 · By the depths of 1985, total gaming revenues crashed by a staggering 97% to just $100 million annually in Western markets – destroying pioneering publishers like Atari under piles of unsold hardware and unprofitable game development. Nintendo Entertains A Market Rebirth.
Four of Atari's programmers—David Crane, Bob Whitehead, Larry Kaplan, and Alan Miller—whose games had contributed collectively to over 60% of the company's game sales in 1978, left Atari in mid-1979 after requesting and being denied additional compensation for their performance, and formed Activision in October of that year to make their ...
"Nobody is going to take the programmable video-game business away from us now; all they can do is lose money," he declared. "We're the only ones with the guts to be a major factor." Still, throughout 1978, Atari was up to its corporate ears in unsold VCSs.
Jan 2, 2017 · These arguments ultimately resulted in Bushnell being fired in 1978 despite Bushnell claiming that he quit. Regardless of what transpired, it was a mutual separation according to Bushnell.
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Dec 19, 1982 · Atari has grown from less than $200 million in revenues in 1978, just before Mr. Kassar took over, to roughly ten times that in 1982.
