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  1. Sep 18, 2019 · Facebook, the largest social media platform in the world, had 2.4 billion users in 2019. Other social media platforms, including YouTube and WhatsApp, also had over one billion users each. These numbers are huge – in 2019, there were 7.7 billion people worldwide, with at least 3.5 billion online. This means social media platforms were used by ...

  2. Sep 20, 2019 · But there are also risks. The Common Sense Media survey found that 13 percent of teens reported being cyberbullied at least once. And social media can be a conduit for accessing inappropriate content like violent images or pornography. Nearly two-thirds of teens who use social media said they “'often' or ‘sometimes' come across racist ...

  3. May 18, 2023 · The social media advertising market is expected to reach $207 billion in 2023. Ready, set, launch: The social media advertising market is set to soar to an astounding $207.10 billion in 2023, with ...

  4. Jul 18, 2023 · As with anything in psychology, there’s no one single easy answer. Some people use social media apps because they want to network professionally. Some want to be popular and get lots of ...

  5. The second main reason people use social media is to tackle boredom—39% of internet users say they use social media to fill their spare time. This is followed by reading news stories at 34.4%. Given that social media is visual content-heavy, making it very easy to consume, and offers infinite scrolling, its entertainment value is extremely ...

    Top Uses Of Social Media
    Percentage Of Internet Users Who Name ...
    1. Keeping in touch with friends and ...
    51.5%
    2. Filling spare time
    39.0%
    3. Reading news stories
    34.4%
    4. Finding content
    30.4%
  6. Jan 31, 2024 · 65% of U.S. adults under 30 report using Snapchat, compared with just 4% of the oldest age cohort. 62% of 18- to 29-year-olds say they use TikTok, much higher than the share among adults ages 65 years and older (10%). Americans ages 30 to 49 and 50 to 64 fall somewhere in between for all three platforms.

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  8. Sep 24, 2020 · What we do next is essential, so I want to equip people, policymakers, and platforms to help us achieve the good outcomes and avoid the bad outcomes.” When “engagement” equals anger “The Hype Machine” draws on Aral’s own research about social networks, as well as other findings, from the cognitive sciences, computer science, business, politics, and more.

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