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1. www.nbcnews.com › business › business-newsBudweiser will sit out Super Bowl, funnel marketing dollars ...

   www.nbcnews.com › business › business-news

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   Jan 25, 2021 · Budweiser will sit out Super Bowl, funnel marketing dollars to boost vaccine awareness. The move marks the first time in 37 years that the brand will not advertise beer at the event. Pepsi and ...

   • Author: Amelia Lucas, CNBC

2. www.sportico.com › business › mediaBudweiser to Sit Out Super Bowl for First Time in Four Decades

   www.sportico.com › business › media

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   Jan 25, 2021 · The brand that is now all but synonymous with the Super Bowl will be conspicuous by its absence from this year’s game, as Budweiser has elected to sit out the NFL title tilt for the first time in nearly 40 years. In lieu of its usual in-game presence, the King of Beers will instead reallocate its promotional outlay toward a public awareness ...

3. Videos

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     usatoday.com

     After one-year absence, Budweiser is back in the Super Bowl commercial game as ad rally continues

     Jan 26, 2022

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     5:27

     abc7news.com

     Exclusive 1st look at Budweiser Super Bowl 58 commercial with iconic Clydesdales

     Jan 31, 2024

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     1:07

     facebook.com

     Budweiser, Coke and Pepsi to Sit out Super Bowl

     Jan 25, 2021

     6K Views

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4. www.usatoday.com › story › sportsBudweiser to forego commercial time during Super Bowl 2021 ...

   www.usatoday.com › story › sports

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   Jan 25, 2021 · Budweiser becomes latest Super Bowl commercial stalwart to sit out this year's broadcast ... airtime throughout 2021 to the Ad Council and COVID Collaborative, a coalition of experts in health ...

   • Occupation: Reporter
   • Author: Tom Schad

   • Video Duration: 2 min

5. www.adweek.com › brand-marketing › budweiser-superAfter 37 Years, Budweiser Is Skipping the Super Bowl - Adweek

   www.adweek.com › brand-marketing › budweiser-super

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   While it is a big deal for the Budweiser brand to sit out Super Bowl 2021, that doesn’t mean Anheuser-Busch will have a smaller footprint during the Big Game’s national broadcast on Feb. 7. It ...

6. apnews.com › article › budweiser-coke-pepsi-superBudweiser joins Coke, Pepsi brands in sitting out Super Bowl

   apnews.com › article › budweiser-coke-pepsi-super

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   Jan 24, 2021 · Published 3:10 PM PST, January 24, 2021. NEW YORK (AP) — For the first time since 1983, when Anheuser-Busch used all of its ad time to introduce a beer called Bud Light, the beer giant isn’t advertising its iconic Budweiser brand during the Super Bowl. Instead, it’s donating the money it would have spent on the ad to coronavirus ...

7. www.businessinsider.com › no-budweiser-super-bowlBudweiser Sits Out Super Bowl for First Time in 37 Years ...

   www.businessinsider.com › no-budweiser-super-bowl

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   Jan 25, 2021 · 2021-01-25T16:57:28Z ... and others in opting to sit out the Super Bowl. ... Instead of paying money to air a Super Bowl ad during the game, Budweiser-maker Anheuser-Busch will donate its ...

8. People also ask

   Why did Budweiser sat out the 2021 Super Bowl?

   • Budweiser did not advertise during the 2021 Super Bowl to focus on COVID-related philanthropy. Anheuser-Busch, the parent company of Budweiser, relinquished exclusivity in the NFL's advertising lineup. The decision came as NFL ratings have fallen from their highs.

   Parent of Miller Lite and Coors Light will take on Budweiser in 2023

   fortune.com/2022/07/14/miller-coors-super-bowl-commercial-2023-budweiser/

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   Will Budweiser run an in-game Super Bowl ad?

   • Budweiser won’t be running an in-game Super Bowl ad for the first time in 37 years. The beer brand is instead going to focus on promoting vaccine awareness and distribution efforts. Pepsi and Coca-Cola also won’t be advertising their namesake sodas during Super Bowl LV.

   Budweiser will sit out Super Bowl, funnel marketing ...

   www.nbcnews.com/business/business-news/budweiser-will-sit-out-super-bowl-funneling-marketing-dollars-boost-n1255512

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   Why did Budweiser skip the Super Bowl?

   • Budweiser announced Monday morning that it is foregoing its annual Super Bowl commercial slot for the first time in 37 years, joining fellow juggernauts Coke, Hyundai and Pepsi in skipping this year's Super Bowl broadcast amid the financial uncertainty of the COVID-19 pandemic.

   Budweiser to forego commercial time during Super Bowl 2021

   www.usatoday.com/story/sports/Ad-Meter/2021/01/25/budweiser-forego-commercial-time-during-super-bowl-2021-broadcast/6693387002/

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   Will Budweiser's Super Bowl step-back be long-term?

   • In the era of social media and digital advertising, brands aren't limited to running ads during one event, since consumers can see them online, everywhere from Facebook and Twitter to YouTube, Budweiser's Rustgi said. Budweiser's Super Bowl step-back also won't be long-term, she said.

   Big advertisers balk at big Super Bowl spending amid COVID

   www.cbc.ca/news/business/super-bowl-ads-covid-1.5886607

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   Did Anheuser-Busch advertise Bud Light during the Super Bowl?

   • Anheuser-Busic did not advertise its Budweiser brand during the Super Bowl for the first time since 1983. Instead, it donated the money it would have spent on the ad to coronavirus vaccination awareness efforts.

   Budweiser joins Coke, Pepsi brands in sitting out Super Bowl

   apnews.com/article/budweiser-coke-pepsi-super-bowl-nfl-c17d72e98fda8f07d114657dfb7f5b90

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   Will Budweiser come back in 2022?

   • This year’s game also marks the return of Budweiser, which sat out of the game last year. The 2022 game will follow a similar trend of last year, with a large swath of first-time advertisers buying in, including Planet Fitness, FTX, Crypto.com, Carvana and Caesars Sportsbook, among others.

   A regularly updated list of all the brands in Super Bowl LVI - Ad Age

   adage.com/article/special-report-super-bowl/regularly-updated-list-all-brands-super-bowl-lvi/2377511

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9. www.tastingtable.com › 1515258Why Budweiser Didn't Have A Super Bowl Commercial In 2021

   www.tastingtable.com › 1515258

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   Feb 12, 2024 · Such was the case in 2021, when both the large horses and cans of the golden brew were nowhere to be found among commercials aired during the Super Bowl. At the time, Budweiser decided to shift ...